LABCOM

LABCOM (Laboratory for the Development of Activities Related to Marketing, Communication, and Promotion of the University) promotes activities and initiatives specifically aimed at strengthening and enhancing the image of the University of Tuscia. Its goal is to build a network of professionals and individuals with specific communication skills, through the involvement of faculty members, technical and administrative staff, students, recent graduates, and alumni.

The Laboratory’s activities are structured into four main, interconnected and synergistic areas of intervention: identity and image, information, websites and social media, and radio.

To this end, LABCOM:

• Supports the relevant offices in designing institutional orientation and promotional campaigns, also through an effective media mix, ranging from mainstream media to social media;
• Proposes graphic design solutions for events promoted by the University or its various departments and structures;
• Supports the design and development of graphic presentations for orientation initiatives;
• Manages a Press Office for internal and external communication, which has helped establish “informational” relationships with individual teaching and research units, initiating internal communication processes through a continuous flow of information on scientific, teaching, and research activities;
• Supports the management and activities of the University Radio;
• Assists—through the University Multimedia Center (CAM)—in the production of audiovisual and multimedia materials for the University: designing, curating, and producing videos for orientation and promotion purposes (institutional and promotional videos for the University, Departments, Degree Programs, Master’s Courses, etc.); managing the University’s YouTube channel and multimedia materials for social media; creating digital archives and organizing, cataloging, researching, editing, and distributing multimedia content;
• Maintains the University’s digital photographic archive, which documents and represents the spaces, events, daily life, and initiatives of our University in a detailed and comprehensive manner;
• Supports the management of the University’s website, ensuring functional integration and consistent communication with the websites of departments and decentralized structures.

LABCOM is based at the University of Tuscia, in Viterbo. For further information, please consult the official regulations.