General info

courseProgram

The course studies the history of journalism in the contemporary age, providing students with a broad historical reference framework in which to deepen the main characteristics of contemporary journalism, from the birth and evolution of the journalistic profession and the means of communication used to do journalism. The historical path will take into account the evolution of journalism in relation to the process of modernization of society, the transformations of politics and institutions, the formation of public opinion in the modern sense of the term and the diffusion of other media (radio, TV, the network, social networks).
The cultural part of journalism will be dedicated to the communicative and media aspects of the journalistic profession, with particular attention to the message, form, language, disinformation, fake news, journalistic ethics, right to the news, freedom of expression.

examMode

For attending and non-attending students, the exam consists of an oral interview aimed at ascertaining the candidate's overall maturity through questions on the program and on the recommended texts.
During the oral exam various questions will be asked on the different topics of the program, in order to verify the communicative, expository and critical ability of the student.
The assessment will take into account the depth and breadth of the notions learned, the property of language demonstrated in the exposition of concepts and notions, the ability to make adequate connections between the various acquired knowledge and the ability to critically relate past events to this. that happens in the contemporary world.
The evaluation will include:
- the degree of acquisition of knowledge of the topics (50% of the score)
- the ability to synthesize and correlate the various topics (30% of the score)
- the comprehension and the ability to interpret and re-elaborate (20% of the score).

books

Texts in English:
- Martin Conboy, Journalism Studies The Basics. Taylor & Francis Group Routledge 2013.
- Nael Jebril, ‎Stephen Jukes, ‎Sofia Iordanidou, Journalism, Society and Politics in the Digital Media Era, Intellect Books Limited 2021.
- Notes, material indicated or made available by the teacher during the lessons.



For texts in languages ​​other than English, contact the teacher a.bertolotti@unitus.it

mode

Lessons will normally be held synchronously in the classroom and on the Zoom virtual platform, according to the published teaching calendar. The recordings will be electronically available on Moodle.

classRoomMode

Attendance is not compulsory. It will be possible to attend lectures both in the classroom and via the Zoom platform

bibliography

- Martin Conboy, Journalism Studies The Basics. Taylor & Francis Group Routledge 2013.
- Martin Conboy, The Press and Popular Culture, SAGE publication 2004.
- Nael Jebril, ‎Stephen Jukes, ‎Sofia Iordanidou, Journalism, Society and Politics in the Digital Media Era, Intellect Books Limited 2021.
- Mike Friedrichsen, Yahya Kamalipour, Digital Transformation in Journalism and News Media. Media Management, Media Convergence and Globalization,Springer International Publishing 2017.

courseProgram

STRUCTURE OF THE COURSE

The course is devoted to the study of the relationship between the legal sphere and the religious phenomenon, with particular reference to the elements of identity, cultural and religious, characterizing the structure of the contemporary state political systems.
Specific attention is given to the contents of the Italian Constitution norms dedicated to the religious factor, and cases of public and social relevance of religious experience in the contemporary age.
The course examines also the problem of the relations between the great world religions, especially in light of the globalization of the right processes.



TOPICS THAT WILL BE COVERED IN THE COURSE

1. Social and legal relevance of the religious phenomenon.
2. Forms of State from a religious perspective.
3. The relationships between law and religion in the contemporary age.
4. The constitutional discipline of the religious phenomenon.
5. Religious freedom and freedom of conscience.
6. Legal profiles of Christian ecumenism and interreligious dialogue.
7. Processes of globalization of law and religious factor.

examMode

DESCRIPTION OF THE ASSESSMENT METHODS
The exam covers three questions for each of the texts indicated in the program, and is aimed at verifying the possession of sufficient knowledge and a capacity for critical analysis of the fundamental themes and norms characterizing the subject.
Therefore, in the evaluation of the test and in the attribution of the final grade, the clarity of the exposition, the level of knowledge of the disciplinary contents, the ability to analyze the studied issues, and the capacity for critical sense and formulation of any judgments will be taken into account.

books

The exam program is identical for all students, attending and not attending.

The subject must be studied on the following two texts:

1) C. CARDIA, Le Sfide della laicità. Etica, multiculturalismo, islam, Edizioni San Paolo, Cinisello Balsamo (Mi), 2011. (ISBN 978-88-215-7338-5)

N.B .: the book must be studied in full

2) P. LILLO, Globalizzazione del diritto e fenomeno religioso, quarta edizione, G. Giappichelli, Torino, 2024 (ISBN/EAN 979-12-211-0690-9)

N.B .: the book must be studied in full

mode

Interactive front lessons

classRoomMode

To acquire greater fluency in legal language and to facilitate the learning and study of the subject, attendance at lessons is highly recommended, but it is not compulsory.
The exam program is identical for all students, attending and non-attending.

bibliography

For any thematic insights, the following volumes can be consulted, which should not be considered alternatives to the textbooks adopted:

A. ALBISETTI, voce Diritto ecclesiastico italiano, in Digesto delle Discipline Pubblicistiche, V, Torino, 1990; G. BARBERINI, Lezioni di diritto ecclesiastico, Torino, 2000; R. BOTTA, Manuale di diritto ecclesiastico. Valori religiosi e società civile, Torino, 1998; C. CARDIA, Principi di diritto ecclesiastico. Tradizione europea legislazione italiana, Torino, 2019; P. CONSORTI, Diritto e religione. Basi e prospettive, Bari, 2023; G. DALLA TORRE, Lezioni di diritto ecclesiastico, Torino, 2019; P.A. D’AVACK, Trattato di diritto ecclesiastico italiano. Parte generale, Milano, 1978; L. DE LUCA, Diritto ecclesiastico ed esperienza giuridica, Milano, 1976; V. DEL GIUDICE, Manuale di diritto ecclesiastico, Milano, 1970; F. FINOCCHIARO, Diritto ecclesiastico, Bologna, 2020; A.C. JEMOLO, Lezioni di diritto ecclesiastico, Milano, 1979; S. LARICCIA, Diritto ecclesiastico, Padova, 1986; L. MUSSELLI, V. TOZZI, Manuale di diritto ecclesiastico. La disciplina giuridica del fenomeno religioso, Roma-Bari, 2005; G. SARACENI, Introduzione allo studio del diritto ecclesiastico, Napoli, 1986; L. SPINELLI, Diritto ecclesiastico, Torino, 1987; M. TEDESCHI, Manuale di diritto ecclesiastico, Torino, 2010; A. VITALE, Corso di diritto ecclesiastico. Ordinamento giuridico e interessi religiosi, Milano, 1998; E.VITALI , G.A. CHIZZONITI, Diritto ecclesiastico, Milano, 2020.

courseProgram

The course focuses on television as a form of expression and as a medium in which current perception and experience are formed. The objective being pursued is the construction of a survey of the state of Italian television, with particular reference to the following key terms: illusion, appearance, imaginary, transparency, success, cynicism, celebrity, influence. A network of lemmas aimed at joining some moments that constitute the pre- and post-history of the reality show, understood, on the one hand, as the moment in which the assumptions and hopes of television communication culminate, and, on the other, as the portal of access to digital platforms. Finally, a monographic in-depth study will be devoted to the figure of the villain in contemporary television aesthetics, analyzing its narrative treatises and its close relationship with contemporary culture.

examMode

The examination is oral. For those attending, an intermediate written examination with waiver value is provided. Technical information will be provided in class.

books

Tito Vagni, Abitare la TV. Teorie, immaginari, reality show, Franco Angeli, Milano, 2017.
Samuel McCormick, La chiacchiera. Una storia concettuale dei discorsi quotidiani, Guerini e Associati, Milano, 2024. [parti selezionate: prefazione; introduzione; parte 1 e 3, conclusioni]
Dispensa di Storia e teoria della televisione fornita dal docente

classRoomMode

Attendance is not mandatory but strongly recommended

bibliography

Abruzzese A., Lo splendore della TV, Costa&Nolan, Genova, 1995.
Baudrillard J., Della seduzione, SE, Milano, 2017.
Colaiacomo P., Tutto questo è beautiful. Forme narrative di fine millennio, Luca Sossella Editore, Roma, 2000.
Codeluppi V., La morte della cultura di massa, Carocci, Roma, 2024.
Coviello
McLuhan M., Gli strumenti del comunicare, Il Saggiatore, Roma, 2023.
Rafele A., Replay. Calcio, vetrine e choc, Luca Sossella Editore, Roma, 2018.
Schivelbusch W., Storia dei viaggi in ferrovia, Einaudi, Torino, 1988.
Sennett R., La società del palcoscenico. Performance e rappresentazione in politica, nell'arte e nella vita, Feltrinelli, Milano, 2024.

courseProgram

The course will review the main phases and steps of film production, from writing to editing - analogue and digital - up to post-production techniques; the fundamental syntactic figures of the film will be analysed in the classroom, with examples taken from films that are significant for the history of cinema.
In addition to a historical-theoretical survey of movements, forms of production and authors in the history of cinema, the course will focus on the analytical perspective of the language of film.

FIRST PART. LANGUAGE AND PRODUCTION.
Elements of narratology; framing; camera movements; grammar of editing, between analogue and digital; sound; post-production and special effects, from analogue to digital.

SECOND PART. A DIACHRONIC JOURNEY THROUGH THE HISTORY OF CINEMA
Historical and technological transitions in the history of cinema; documentary and non-fiction; modern cinema; transition from analogue to digital.

examMode

The exam takes place in oral form and includes a test of comprehension of the main themes of the course and the texts in the syllabus, together with an ability to critically read film texts and audiovisual content. The student's ability to critically analyze the content covered (Learning Objective: Knowledge and Understanding), organize and effectively communicate the knowledge gained (Learning Objective: Ability to apply knowledge and understanding, Communication) will be tested.
The maximum score achievable is 30/30 with honors, while the minimum score for passing the exam is 18/30. The assessment thresholds are:
- 18-21: The student demonstrates sufficient knowledge of theoretical content, but with limited ability to apply knowledge independently. Answers are often simplistic and uncritical.
- 22-25: Student demonstrates a good understanding of content, fair ability to apply knowledge, and can sustain basic critical reasoning.
- 26-29: Excellent command of content, with high critical capacity and ability to connect complex concepts in a coherent and well-structured manner.
- 30 and 30 cum laude: Excellent content knowledge, highly developed analytical and critical skills, originality in approach, and superior communication skills.

books

1) David Bordwell, Kristin Thompson, Film History: An Introduction, McGraw-Hill, New York 2018 [1st edition: 1998].

2) Brian McKernan, Digital Cinema: The Revolution in Cinematography, Post-Production, and Distribution, McGraw-Hill, New York 2005.

3) Robert Edgar-Hunt, John Marland, Steven Rawle, The Language of Film, AVA Publishing, Lausanne 2010.


The following films, discussed in class, are recommended for viewing:
Nosferatu (Nosferatu, eine Symphonie des Grauens, Friedrich W. Murnau, 1922)
Battleship Potëmkin (Bronenosets Potëmkin, Sergej M. Ėjzenštejn, 1925)
Bringing Up Baby! (Howard Hawks, 1938)
Citizen Kane (Orson Welles, 1941)
Rome Open City (Roma città aperta, Roberto Rossellini, 1945)
Bicycle Thief (Ladri di biciclette, Vittorio De Sica, 1948)
Singing in the Rain (Stanley Donen & Gene Kelly, 1952)
Rear Window (Alfred Hitchcock, 1954)
400 Blows (Les Quatre Cents Coups, Francois Truffaut, 1959)
Breathless (À bout de souffle, Jean-Luc Godard, 1960)
Psycho (Alfred Hitchcock, 1960)
8½ (Federico Fellini, 1963)
The Leopard (Il gattopardo, Luchino Visconti, 1963)
Blow up (Michelangelo Antonioni, 1966)
The Good, the Bad, and the Ugly (Il buono, il brutto e il cattivo, Sergio Leone, 1966)
Once Upon a Time in the West (C’era una volta il west, Sergio Leone, 1968)
2001: A Space Odyssey (Stanley Kubrick, 1968)
The Conformist (Il conformista, Bernardo Bertolucci, 1970)
Taxi Driver (Martin Scorsese, 1976)
Star Wars (George Lucas, 1977)
Blade Runner (Ridley Scott, 1982)
Videodrome (David Cronenberg, 1983)
Body Double (Brian De Palma 1984)
Pulp Fiction (Quentin Tarantino, 1994)
Toy Story (John Lasseter, 1995)
Matrix (Larry & Andy Wachowski, 1999)
Amélie (Le Fabuleux Destin d'Amélie Poulain, Jean-Pierre Jeunet, 2001)
Mulholland Drive (David Lynch, 2001)
The House of Flying Daggers (Shí miàn mái fú, Zhang Yimou, 2004)
The divine (Il divo, Paolo Sorrentino, 2008)
Avatar (James Cameron, 2009)
Interstellar (Christopher Nolan, 2014)
The Shape of Water (Guillermo del Toro, 2017)
Babylon (Damien Chazelle, 2022)
Me, Captain (Io Capitano, Matteo Garrone, 2023)

classRoomMode

Attendance is not mandatory, and the exam bibliography is the same.

bibliography

André Bazin, What is Cinema?, University of California Press, Berkeley 1967 [or. ed. 1958].
David Bordwell, Kristin Thompson, Film History: An Introduction, McGraw-Hill, New York 2010 [or. ed. 2005].
Francesco Casetti, The Lumière Galaxy. Seven Key Words for the Cinema to Come, Columbia University Press, New York 2015.
Michel Chion, Audio-Vision: Sound on Screen, Columbia University Press, New York 1994 [or. ed. 1990].
Thomas Elsaesser, Malte Hagener, Film Theory: An Introduction, Routledge 2009.
Siegfried Kracauer, Theory of Film: Introduction, Princeton University Press, Princeton 1997 [or. ed. 1960].
James Monaco, How to Read a Film: The Art, Technology, Language, History, and Theory of Film and Media, Oxford University Press, Oxford 2000 [1977].
Laura Mulvey, Visual and Other Pleasures, Palgrave Macmillan, New York 2009 [or. ed. 1989].
François Truffaut, Hitchcock/Truffaut, Simon and Schuster, New York 1983 [or. ed. 1966].

courseProgram

Objectives and organization of the course


The course intend to provide a general reference framework that allows to have a systemic vision of the organizational reality in its various levels of functioning, from the socio-structural aspects to the cultural and psychological ones. In particular, the course aims to provide a reading of the organization by examining the main organizational behaviors deriving from the interaction between psychological motivations and productive instances. (EDUCATIONAL OBJECTIVES 1,2,3,4,5,)



The topics covered will be


• The meaning of organization and work in different disciplinary contexts: the economic aspects,
structural and anthropological aspects of the organization. (OB.1)
• The origins of Work Psychology and of pre-industrial, industrial and post-industrial organizations.
(OB.1,2)
• The system and its environment; organizational variables. Structure, roles, tasks. (OB.2,3)
• The affective dimension of work; the variables of psychological subjectivity. (OB. 2,3)
• Work as a psychological and interpersonal capacity; the characteristic measurement tests. (OB.2,3)
• Intersubjectivity and organizational behavior. Culture, communication
and organizational climate. (OB. 3,4)
• The managerial management of Human Resources in public and private organizations.
The concept of leadership, empowerment, motivation, evaluation and development of
the work group and the team, individual development support (OB.3,4,5)
• Images and organizational mythology. The role of organizational communication as
integration between the structural and subjective variables of the organization. (OB.1,2,5)
• New orientations in the psychology of organizations. Organizational counseling allo
individual development. Producing in uncertainty. The problem of bullying. The topic of stress.
Gender issues. The management of cultural diversity. New business models. (OB. 2,3,4).
• The impact of widespread media innovations on organizational structure and behavior. (OB.3,4,5)

examMode

The course will be divided into lectures, participatory lessons, didactic exercises, self-administration of tests,
company testimonials.

The didactic exercises are considered as an integral part of the lesson according to the active method.
There are no separate laboratory activities and didactic exercises.

books

TESTI ADOTTATI

1. Biggio, G. , Psicologia delle organizzazioni e della Comunicazione. Aracne editore 2019, isbn 978-88-255-2856-5
2. Biggio, G., Il counselling organizzativo. Raffaello Cortina, Milano 2007. ISBN 9788860301376 (cap.1, 2, 3,
tot. pp.76).
3. Castiello d’Antonio, A., Interviste e colloqui nelle organizzazioni. Metodi per un dialogo efficace nei contesti
organizzativi e istituzionali. Raffaello Cortina, 2015. ISBN 978-88-6030-780-4
(pag. 1-48, e pag.115-174 – tot. pp. 106 ).
a scelta rispetto al 3) Di Chiara,G., Sindromi psicosociali, Raffaello Cortina, Milano 1999. ISBN 888-7078-590-4

mode

The course will be divided into lectures, participatory lessons, didactic exercises, self-administration of tests,
company testimonials.

The didactic exercises are considered as an integral part of the lesson according to the active method.
There are no separate laboratory activities and didactic exercises.

classRoomMode

Optional

bibliography

Short readings from books or scientific articles selected at the time may be recommended according to the didactic needs.

OTHER INFORMATION FOR TRASPARENCY: YOU CAN CONTACT THE PROFESSOR ANYTIME ON LEARNING QUESTIONS ( THESIS, VIDEO, LECTURE OD DEVELOPING, ETC

courseProgram

The Geography course aims to analyze and explore thoroughly the fundamental concepts of human geography in the light of the profound changes of the society. After briefly examining the theory and methods of geographical sciences, we will analyze the relationship between humans and nature, the distribution and structure of the human population, the demographic trends and urban development. In fact we live in a world that is constantly changing, where the geographical knowledge are central to the well-being of our societies, which is why a part of the course will examine the relationship between geography and technological innovations which open up new horizons in creating maps and techniques for the visualization of geographic information that enable us to see, explore and understand the global and local processes.

examMode

The exam will prove the required knowledge, the ability to apply it and elaborate autonomously an appropriate geographical discourse, using proper scientific terminology and demonstrating capacity to logical argumentation, control of the topics and criticism.
The attribution of the final grade will take into account the following criteria: level of participation and response to the requests, evaluation of the assigned reports, level of commitment to group work. evaluation of the skills, methods and tools acquired

books

G. Dematteis, A. Greiner, C. Lanza. Geografia umana. Un approccio visuale. Terza edizione UTET De Agostini, Novara, 2019
E-book di L. CARBONE e A. CIASCHI (a cura di), Montagna oggi. Dalla dimora di Dio a laboratorio di saperi, Viterbo. Sette Città, 2013
L. Carbone, La città rizomatica, Patron Editore, Bologna, 2024

mode

Lessons will take place in mixed mode, in the classroom and in online mode recorded through the zoom platform.
Exemptions will be paid through the moodle platform.

classRoomMode

Attendance at the course is not compulsory, but recommended. Alongside the frontal hours there will be seminars and meetings to deepen the themes addressed in the course.

bibliography

AGCOM (2018), Rapporto sul consumo di informazione, Autorità per la Garanzia nelle Comunicazioni, Roma.
Anderson C. (2010), Gratis. Come funzionerà l’economia del futuro, BUR, Milano.
Aristotele (1994), Metafisica, Rusconi, Milano.
Ascher F. (2005), Le sfide delle città europee all’inizio del XXI secolo, in Questioni della città contemporanea, a cura di Marcelloni M., FrancoAngeli, Milano, pp. 35-44.
ABB (2012), Smart Cities in Italia: un’opportunità nello spiritodel Rinascimento per una nuova qualità della vita, The European House-Ambrosetti, Bernareggio (MB).
Baloglu S. e McCleary K. (1999), A model of destination image formation, in “Annals of Tourism Research,” vol. 26, pp.868-897.
de Balzac H. (1963), Le père Goriot, Paris, Garnier.
Barnes T. e Duncan J. (a cura di) (1992), Writing worlds: discourse, text, and metaphor in the representation of landscape, Routledge, Londra.
Barthes R. (1973), S/Z, Einaudi, Torino.
Bateson G. (1984), Mente e natura, Adelphi, Milano.
Bauman Z. (2002), Modernità liquida, Laterza, Roma-Bari.
Berger J. e Mohr J. (1975), A seventh man: a book of images and words about the experience of migrant workers in Europe, Baltimore.
Boella L. (2014) Esperimenti in etica, in “Lebenswelt. Aesthetics and philosophy of experience”, N. 4.
Bolter J.D. (2001), Lo spazio dello scrivere, Einaudi, Torino.
Buzzetti L. (2000), I valori nella prassi geografica, in La geografia per la società postmoderna. Comunità Ecosistema, Valori, a cura di Buzzetti L., Bollettino della Società Geografica Italiana, n. 4.
Calvino I. (2002a), Le città invisibili, Mondadori, Milano.
Calvino I. (2002b), Lezioni Americane, Mondatori, Milano.
Calvino I. (1995a), Sfida al labirinto, in Saggi I, Meridiani, Mondadori, Milano.
Calvino I. (1995b), Cibernetica e fantasmi. Appunti sulla narrativa come processo combinatorio, (1967) in Saggi I, Meridiani, Mondadori, Milano.
Calvino I. (1973), Il castello dei destini incrociati, Einaudi, Torino.
Canfora L. (2009), La natura del potere, Laterza, Bari-Roma.
Cantile A. (2007), Cartografia della pianificazione, in Cartografia e progettazione territoriale, a cura di Casti E., Utet, Torino, pp. 151-163.
Cassirer E. (1961), Le forme simboliche della cultura, La Nuova Italia, Firenze.
Castells M. (1996), La nascita della società in rete, Università Bocconi Editore, Milano.

Castiglioni B. (2003) Percorsi nel paesaggio, Giappichelli, Milano
Ceri P. e Rossi P. (1987), Uno sguardo d’insieme, in Modelli di città: strutture e funzioni politiche, Einaudi, Torino, pp. 539-81.
Conti S. (2003), Vantaggi competitivi e sviluppo locale. Trasformazioni e identità torinesi, in Il mondo e i luoghi geografie delle identità e del cambiamento, a cura di Dematteis G. e Ferlaino F., IRES, Torino, pp. 45-58.
Corboz A. (1994), L’ipercittà, in “Urbanistica”, n. 103, pp. 6-10.
Cosgrove D. e de Lima Martins L. (2000), Millennial Geographics in “Annals of Association of American Geographers” 90 (1) pp. 97-113.
Cosgrove D. (1990), Realtà sociali e paesaggio simbolico, Unicopli, Milano.
Cozzi P., Turismo & Web Marketing e comunicazione tra mondo reale e virtuale, Franco Angeli, Milano, 2012, p. 32.
Dear J. (2001), Postmodernism and planning, in Introduzione alla geografia postmoderna, Minca C. ed., CEDAM, Padova.
Debord G. (1956), Théorie de la dérive, in “Les Lèvres nues”, n. 9, Bruxelles.
Deleuze G. (1981), Differenza e ripetizione, Il Mulino, Bologna.
Deleuze G. e Guattari F. (1977), Rizoma, Pratiche Editrice, Parma-Lucca.
Dematteis G. (1985), Le metafore della Terra, Feltrinelli, Milano.
Dematteis G. (1996/97), Prolusione, Inaugurazione dell’anno
accademico 1996/97 del Politecnico di Torino.
Dematteis G., Indovina F., Magnaghi A., Piroddi E., Scandurra E. e Secchi B. (1999), I futuri della città. Tesi a confronto, Franco Angeli, Milano, pp. 71-115.
Dematteis G. e Governa F. (a cura di) (2006), Territorialità, sviluppo locale, sostenibilità: il modello SLoT, FrancoAngeli, Milano.
Driver F. (1985), Power, space and the body: a critical assessment of Foucault’s Discipline and Punish, in Environment and Planning D: Society and Space.

courseProgram

The course is divided into three sections:
I. Media and pedagogy in the transition from the communicative frameworks of orality to those of writing, printing and multimedia;
II. The role of communication technologies and current knowledge infrastructures in learning processes;
III. Cultural software and digitally enhanced teaching tools.

In detail, the following topics will be developed during the course:

I - Media and pedagogy in the transition from the communicative frameworks of orality to those of writing, printing and multimedia.
1. Media and technological dimension; 2. Modes of communication and educational reflexes; 3. Orality, writing, printing, multimedia, networks; 4. Reconfiguration of the methods of archiving, reproduction and creation of knowledge for learning.

II - The role of information and communication technologies in learning processes.
1. Technologies and incorporation of values; 2. Relational configurations of knowledge; 3. The infosphere as a knowledge infrastructure and basis for digitally enhanced teaching.

III - Cultural software and digitally augmented teaching tools.
1. Software and learning platforms; 2. Metadata, databases, algorithms; 3. E-learning, mobile learning, online training, social learning and social reading; 4. Openness and Open Educational Resources.

examMode

The exam is oral and aims to verify not only the acquisition of disciplinary knowledge, but also the ability of the student to apply this knowledge to current training contexts. Students who decide to take the oral exam must study all the volumes listed in the "reference texts" section.

To access the assessment tests, all students (attending and non-attending) must compulsorily register on the university platform. Regular attendance at lessons is recommended.

books

REFERENCE TEXTS

Three mandatory texts for attending and non-attending students (the first text is available in ebook version, the others are available in both paper and digital versions):

1) One of these:
a) Rivoltella P.C., Rossi P.G., Tecnologie per l'educazione (Pearson, 2019)
b) Rivoltella P.C., Apprendere a distanza. Teorie e metodi (Raffaello Cortina, 2021)
c) Garavaglia A., Petti L., Nuovi media per la didattica (Mondadori Università, 2022)

2) One of these:
a) Moriggi S., Pireddu M., L'Intelligenza Artificiale e i suoi fantasmi. Vivere e pensare con le reti generative (Il Margine/Erickson, Trento, 2024)
b) Lisimberti P., Moriggi S. (2020). Didattica nova. Lo "spazio-tempo" dell'apprendimento digitalmente aumentato (Gruppo Spaggiari, 2020).

3) Maragliano R., Pireddu M., Storia e pedagogia nei media (#graffi, 2014: ebook)

mode

The course will be strongly integrated with online learning environments. Students will have practical experience of knowledge management software and applications, and will have to produce content through individual and group work.

classRoomMode

Not mandatory

bibliography

During the course, additional texts will be proposed, in addition to the mandatory ones, for consultation and further study

courseProgram

1-GRAPHIC BASICS (theory lessons)
Difference between RGB and CMYK
Raster graphics and vector graphics
Main formats
Fonts, typographic rules
Logo design
2- MOST COMMON TASKS OF A GRAPHIC DESIGNER
Photo retouching, creating posters, banners, etc.
3- MOCKUPS
4- MOTION GRAPHICS, VIDEO EDITING, CAPCUT USAGE (on PC and smartphone)
5- CREATING AND MANAGING INSTAGRAM AND FACEBOOK PAGES
6- LOGO AND GRAPHICS CREATION FOR SOCIAL MEDIA
Using a program (Photoshop, GIMP, Photopea) or an app (Canva)
How to present a logo (PowerPoint)
7- INSTAGRAM FILTER CREATION
8- FACEBOOK 3D AND 360° IMAGE CREATION
9- THE NEW FRONTIERS OF DIGITAL DESIGN

Works to be presented at the exam:
-Show IG and FB pages with inserted content
IG: Filter (x1), posts (x7), stories (x10) + highlighted story covers, reels (x3)
FB: Also publish IG posts here, create page cover, create 3D image (we'll see how to create it manually in one of the lessons), below is an example:

Click here to view the example

-Show logo presentation (I uploaded a PowerPoint here on Moodle for this, just modify it by inserting name, surname, and your own logo)

It is preferable that the student takes the practical exam, bringing the required materials. It is a unique opportunity to put technical skills and creativity into practice. However, I understand that there may be circumstances where opting for a theoretical exam is necessary. Below is the recommended reading for those who are forced to make this choice:
-The Design of Everyday Things by Donald A. Norman, G. Noferi

examMode

The final project will be evaluated based on the following criteria, reflecting the ability to design graphics and manage digital content:

Logo Quality (30%)
-Originality and Creativity: The logo must be unique, innovative, and representative of the proposed company.
-Consistency with Brand Identity: The design should clearly reflect the company's identity and convey its values.
-Aesthetic and Design Cleanliness: The graphic composition must be balanced, with attention to detail, color harmony, and simplicity.

Social Media Page Creation (40%)
-Visual Consistency: Posts and reels must have a uniform visual style, aligned with the brand identity. Color choices, typography, and use of graphic elements will be evaluated.
-Content Quality: The content must be engaging and appealing, with attention to message clarity, quality of text, and management of images/videos.
-Use of Reels: Creativity in creating reels will be assessed, along with their ability to tell a story or promote a product, and the effectiveness of editing and transition techniques.
-Engagement and Call-to-Action: The use of strategies to engage the audience (e.g., polls, calls to action in posts) will also be considered.

Overall Consistency and Innovation (20%)
-Global Consistency: The coherence between the logo, the Instagram page, and the proposed content will be evaluated. All elements must work together to strengthen the company’s identity.
-Innovation and Differentiation Ability: The ability to create innovative and distinctive solutions that allow the company to stand out from competitors will be appreciated.

Presentation and Argumentation Skills (10%)
-Project Presentation: The clarity and professionalism of the presentation will be evaluated, with particular attention to the ability to explain design choices.
-Ability to Justify Choices: During the oral presentation, the student must be able to argue and justify the aesthetic and strategic decisions made.

books

- The Design of Everyday Things Donald A. Norman, G. Noferi

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Although the lessons will be recorded and made available for later review, it is extremely important to attend in person. Active participation in the lessons ensures a more comprehensive learning experience, as it allows for direct interaction with the instructor and classmates, real-time clarification of doubts, and immediate feedback on projects.

The practical nature of the course requires consistent attendance, as the exercises performed during the lessons are a crucial part of the learning process. Being present provides the opportunity to follow the technical explanations step by step and receive personalized support during the project development phase. Simply watching the recordings may not be sufficient to fully grasp all the necessary skills.

Therefore, while it is possible to catch up on missed content through the recordings, active attendance is strongly recommended to gain the maximum benefit from the course.