#WEUNITUS

General Info

SUBJECTSEMESTERCFUSSDLANGUAGE
MODULE II - -- -
PUBLIC INFORMATION LAWFirst Semester8IUS/10ITA

Learning objectives

1. Knowledge and understanding: In-depth knowledge of constitutional principles (Articles 21 and 15) and of the specific legislation on freedom of the press, the right to report, defamation, equal media access (par condicio), and State secrecy. Understanding of the system governing access to records (FOIA) and of personal data protection regulations (GDPR) in the public sector.
2. Applying knowledge and understanding: Ability to interpret and apply legislation to solve concrete cases (e.g., publication limits, exercising the right of rectification). Skills in drafting contracts or agreements related to the dissemination of informational content, ensuring compliance with copyright and licensing rules.
3. Making judgements: Ability to assess the lawfulness of an informational activity or a public communication campaign. Skills in judging and balancing conflicting fundamental rights, such as the right to information and the right to privacy.
4. Communication skills: Ability to argue legal positions effectively concerning issues of information and communication. Skills in interacting with authorities and regulatory bodies regarding disputes or access requests.
5. Learning skills: Development of a method for continuous updating on the evolution of case law and national and European legislation concerning media and digital law.

MODULE II - -- -
GENDER, SOCIAL MEDIA, DIGITAL COMUNICATION AND SCREEN CULTUREFirst Semester8L-LIN/12ITA

Learning objectives

The primary objective is to enable students to communicate and analyze complex concepts in English in an academic and professional context, focusing on:
• Terminological Mastery: Acquire and accurately use specific vocabulary related to (1) AI and Ethics, (2) Gender Studies, and (3) Digital Media.
• ​​Academic Speaking and Writing: Develop the ability to formulate complex arguments, both in debates and critical essays, using a formal and cohesive register.
• Critical Comprehension: Improve the ability to read, summarize, and critically evaluate academic texts (articles, reports) and multimedia content in English.
Content-Specific Language Learning Objectives
The language learning objectives are structured according to the course topics, enabling students to:
1. Gender, Social Media, and Screen Culture
• Describe and Analyze: Use appropriate terminology to discuss platform design, user engagement, online identity construction, and algorithmic curation.
• Discuss Critically: Support debates on body objectification, influencer culture, and gender stereotypes in media.
2. Ethics, Harassment, and Moderation
• Explain and Evaluate: Master the vocabulary to address online harassment, cyberbullying, trolling, and hate speech.
• Compare and Contrast: Use linguistic frameworks to compare content moderation mechanisms and assess their impact on gender equity.
3. AI, Linguistic Bias, and Cognitive Bias
• Explain Technical Processes: Acquire the language to describe the functioning of Large Linguistic Models (LLM) and Natural Language Processing (NLP), including concepts such as textual data corpus and biased word associations.
• Analyze Psychological Concepts: Use vocabulary to define and discuss cognitive schemas, mental shortcuts, and confirmation bias.
• Formulate Solutions: Propose and discuss, in formal language, problems related to the gender gap in software development and suggest strategies for bias prevention in design.

18506 - INTERACTION AND USABILITY OF DIGITAL SYSTEMS

First Semester 8INF/01ita

Learning objectives

1. Knowledge and Understanding
The student will understand the theoretical foundations of digital systems as sources of data for social analysis
and will acquire knowledge of the basic principles of Data Analysis, Network Science, and methodologies for
analyzing digital dynamics and content.
2. Applying Knowledge and Understanding
The student will be able to apply R for importing, cleaning, and visualizing digital data, to use Network Science
techniques to model online social structures, and to select and apply content analysis methodologies to
interpret interaction flows and user-generated data.
3. Making Judgements
The student will be able to critically evaluate the validity, limitations, and biases of the data and methodologies
used, formulating autonomous and informed judgments on the ethical and social implications of online
dynamics and interpreting the results of statistical and network analyses within a broader sociological context.
4. Communication Skills
The student will be able to communicate analytical workflows and the results of their digital data investigations
clearly and with technical accuracy, both in written and oral form, and will be able to effectively present data
and network structure visualizations to different types of audiences.
5. Learning Skills
The student will develop the ability to independently update their knowledge on new platforms and
methodologies, demonstrating the capacity to effectively plan the different phases of a research project and to
transfer data analysis skills to diverse professional contexts.

121019 - GEOGRAPHIC INFORMATION MANAGEMENT AND STORYMAP

First Semester 8M-GGR/01ITA

Learning objectives

The course aims to analyze and deepen the role of geographic information in the light of the profound changes due to globalization.
Geographic information no longer concerns only the production and display of a cartography, but is becoming the solution to support the political decisions of a territory, thanks to the ability to integrate and analyze geographic data and data deriving from various other sources
1) knowledge and understanding of the fundamentals of the information geography
2) applying knowledge and understanding of geographic plan
3) communication skills and critical elaboration of the argumentation and the logical organization of the geographical discourse;
4) making judgements and critical reading of a geographical essay.
5) learning skills

13307 - FURTHER FOREIGN LANGUAGES COMPETENCES

First Semester 4ita

Learning objectives

The course aims to train professionals capable of interacting with the world of contemporary communication, with particular attention to the visual, performative and media intertexts in English. The course aims to provide students with an appropriate cultural education which will help them deal with the world of the creative industry, from advertising, film and video, and the visual and performing arts in general.
General objectives of this course is the development of the practical communicative competence of the English language towards a level 2(see CEFR) while enhancing
Students’ metalinguistic awareness.
Following Dublin’s descriptors:
1) Knowledge and understanding of oral and written English lev. B2; knowledge of the communicative grammar; how to format a digital text.
2) Knowledge and understanding applied to textualities like: the programme of the course and the exam requirements in both Italian and English; theoretical lectures hold in oral English; reference grammar books in English; instructions for tasks, activities and exercises on the UniTusMoodle course; the evaluation comments from the teacher.
3) Making judgements: capacity to decide among the many semantically equivalent options according to the cultural context and the communicative situation.
4) Communication skills: oral and written production in English lev. B1+; relational abilities with the rest of the group and of working in pairs and teams.
5) Learning skills: transversal competences at a metacognitive and metalinguistic level; information research particularly through on-line resources; digital skills to sustain online learning; self-evaluation.

18507 - THE WEB, MULTIMEDIALITY AND INTERACTIVE VISUALISATION OF DATA

Second Semester 8ING-INF/05ITA

Learning objectives

a) LEARNING OBJECTIVES
Theory and practice of writing interactive Data-Driven Web pages.

b) EXPECTED LEARNING RESULTS
b1) knowledge and understanding
Learn Interactive Data Visualization (coherent with the course title).

b2) applying knowledge and understanding
Building simple Web pages, with HTML5, styled using CSS, and with a dynamic part programmed in Javascript with the help of the library D3.

b3) making judgements
Ability to evaluate Web pages containing Interactive Data Visualizations developed by others.

b4) communication skills
Acquire the correct terminology to communicate with professional programmers of Data-Driven Documents.

b5) learning skills
Autonomously search (either in the Internet or in textbooks) the right Web effects to obtain a desired data visualization on each one's Web pages.

MODULE II - -- -
First Semester4IUS/01ita

Learning objectives

The course aims to provide students with the technical-legal tools necessary for learning and deepening the issues related to the dissemination of information and the use of the media. In particular, the objectives to be pursued are 1) the Knowledge and the ability to understand the most relevant legal issues, starting from the study of the freedom of manifestation of thought and analysing the evolution of the same with regard to the most recent technological innovations; 2) Knowledge of the institutes will have to be translated into a capacity for applied understanding that will make it possible to achieve the objective of providing a systematic view of the complex and heterogeneous system of the media and of the associated responsibilities; 3) Autonomy of judgement, understood as the ability, through the study of the national and European regulatory framework of reference and the most recent case law applications, to use the means necessary to understand the delicate boundaries between 'lawful' and 'unlawful' in information and communication activities; 4) Communication skills, understood as the ability to transmit and communicate the concepts learned and understood; 5) Ability to learn the topics covered and to deepen one's understanding of the forms of communication that are widespread in the Digital Age, as well as to learn the meaning of personal data and the complex legal framework governing their processing, dissemination and disposal.
1) Knowledge and understanding (knowledge and understanding);
The Course aims at learning about digital information law, so as to provide the student with a framework on the relevant legal implications.
2) Applied knowledge and understanding (applying knowledge and understanding);
The Course offers the tools that allow to verify and apply, ni concrete cases, the disciplines necessary to make digital activity compliance with the reference legal framework (e.g., correct application of GDPR)
3) Autonomy of judgment (making judgements);
Once you have followed the Course and studied the subject matter, it is possible to achieve a strong ability to analyze judgment independently
4) Communication skills (communication skills);
The Course makes it possible to know the meaning of new words, in a context of cultural and lexical growth, which is indispensable for the expansion of communication skills.
5) Ability to learn (learning skills).

First Semester4IUS/01ita

Learning objectives

The course aims to provide students with the technical-legal tools necessary for learning and in-depth analysis of private issues relating to contracts, contractual and non-contractual liability, with particular reference to the dissemination of information and the use of the means of communication.
The most relevant legal profiles will be examined, moving from the study of the law, of the subjects of law and of the entities towards the freedom of expression of thought and its evolution also with respect to the new means of communication, crossing the institutions of private law. This will allow us to achieve the objective of providing a systematic vision of the complex and heterogeneous system of rules with respect to the mass media and the related responsibilities, in the national and European regulatory framework and with reference to the most important jurisprudential applications.

MODULE II - -- -
GREEN REVOLUTION ARCHIVESFirst Semester8AGR/10ITA

Learning objectives

1. Knowledge and understanding: Full understanding of the dynamics and technologies of the Green Revolution (history, social/environmental impacts) and of the structure of the related archives (climatic, genetic, and crop data). Knowledge of archiving methodologies and of access to agricultural data from a sustainability-oriented perspective.
2. Applying knowledge and understanding: Ability to analyze historical and current data contained in agricultural archives to assess the environmental impact and productivity of specific farming practices. Skills in designing resource-management models (water, soil) based on archival information and oriented toward sustainability.
3. Making judgements: Ability to critically evaluate agricultural policies (past and present) in relation to archived data. Skills in assessing the reliability of environmental data sources and in proposing innovative solutions for the resilience of cropping systems.
4. Communication skills: Ability to communicate the results of archival analyses on agricultural sustainability to technical stakeholders and to the general public. Skills in producing reports and presentations that clearly use complex data (e.g., climate change impacts on agriculture).
5. Learning skills: Development of the ability to stay continuously updated on new agri-tech technologies and on methods for collecting and managing environmental big data. Skills in autonomous research for in-depth study of case studies on the ecological transition in agriculture.

DIGITAL TECHNOLOGIES FOR THE ENVIRONMENTFirst Semester8AGR/10ITA

Learning objectives

The main objective of the course is to provide knowledge of methods and tools for spatial observation and analysis by providing advanced knowledge related to Geographic Information Systems, Remote Sensing and spatial analysis of spatial data. The student will acquire specific skills related to the analysis and processing of spatial data as well as for understanding the existing system of planning tools.
At the end of the course, the student will know the basic elements of cartography and digital cartographic representation; he/she will be able to make thematic maps related to spatial elements, will be able to conduct spatial analysis of different phenomena and will be able to create a cartographic project. He/she will have acquired skills in the use of GIS software and the use of remote sensing images for spatial analysis. In order to develop problem solving capabilities, the student will be expected to produce an exam paper applying the acquired knowledge by conducting part of the work independently and part in a group to promote learning skills and to foster the ability ability to work autonomously.
The analysis methods used will be based on the acquisition of georeferenced data available from the main databases such as: national WMS geoportal; ISTAT database; Copernicus; Regional WEB GIS.

SUBJECTSEMESTERCFUSSDLANGUAGE
18520 - OPTIONAL SUBJECT

First Semester 8ITA
121028 - PUBLIC CHOICES AND POLICIES OF CULTURE

First Semester 8SECS-P/02ITA

Learning objectives

Knowledge and understanding. Students will be able to understand the economic organization of the cultural markets, with a focus on the demand and supply of cultural services, the role of the Government and firms, the production chain and the interconnection between agents involved in the cultural markets.

Applying knowledge and understanding. Students will be able to apply their knowledge to the case studies which will be analysed during the course, also within teamwork and interactive sessions.

Making judgements. Students will develop the capacity to critically assess the agents’ objective functions in the cultural markets as well as the constraints and critical aspects related to the institutional background.

Communication skills. At the end of the course the students will strengthen their communication skills as well as their ability to present the results of their analysis, also through the presentation and the discussion of cases.

Learning skills. Through the discussion of cases students will be able to understand and actively simulate the strategies of the various parties involved.

121026 - MEDIA LANGUAGES AND DIGITAL ARCHIVES

First Semester 8M-STO/08ITA

Learning objectives

1. Knowledge and understanding: Understanding of media language theories (semiotics, discourse analysis) and of the expressive specificities of different formats (text, audio, video, interactive). Knowledge of digital archiving structures and methodologies (metadata, digital asset management - DAM).
2. Applying knowledge and understanding: Ability to critically analyze messages conveyed by the media, deconstructing their rhetorical and ideological strategies. Skills in managing and organizing digital content archives, ensuring long-term preservation and accessibility through indexing systems.
3. Making judgements: Ability to assess the effectiveness and appropriateness of the chosen language according to the target audience and communication goal. Skills in judging the quality and integrity of a digital archive and in solving access and content reuse issues.
4. Communication skills: Ability to produce multimedia content (e.g., podcasts, short videos) using the specific languages of each medium consciously. Skills in interacting with IT and library systems to search for and retrieve content from archives.
5. Learning skills: Development of the ability to monitor the evolution of linguistic trends and new expressive forms generated by digital technologies (e.g., VR, generative AI). Skills in continuous learning on protocols and standards for digitization and archiving.

121126 - ECONOMICS AND BUSINESS MANAGEMENT

First Semester 8SECS-P/08ITA

Learning objectives

1. Knowledge and understanding: Knowledge of the fundamentals of business economics (financial statements, managerial accounting) and of management and organizational theories. Understanding of competitive dynamics and business models specific to the media and communication sector.
2. Applying knowledge and understanding: Ability to analyze a company's performance indicators (KPIs). Skills in strategically planning activities (marketing, production, human resources) and in developing a business plan for a new project or startup in the communication sector.
3. Making judgements: Ability to assess the economic and financial effectiveness of business decisions. Skills in evaluating the sustainability and profitability of emerging business models (e.g., digital subscriptions, freemium).
4. Communication skills: Ability to prepare and present clear economic and financial reports for management or investors. Skills in negotiating and collaborating effectively with different business functions (commercial, legal, IT).
5. Learning skills: Development of the ability to analyze the market and adapt strategically to macroeconomic and technological changes that affect communication enterprises.

18515 - ANALYSIS AND MANAGEMENT OF BIG DATA FOR INFORMATION

Second Semester 8INF/01ITA

Learning objectives


The course aims to provide students with the necessary tools to independently produce analytical elaborations based on data retrieved from the internet (data journalism), starting from data available on the web, provided by institutions in open format, or obtained through scraping techniques. The course includes an introduction to programming in Python, database basics, and querying methods, to enable the importation of data from different sources and formats, their exploration, and cleaning for subsequent analysis, using key statistical measures

. The analyzed data will be visualized through Tableau to create interactive infographics. The course will examine ways to communicate data more immediately and effectively, in terms of graph style, color contrasts, fonts, and interaction methods, considering that good graphic style is essential for both data readability and the ability to discover causal relationships within them (data discovery). To facilitate the management of large amounts of data (Big Data) and to extract information from them, the main features of the Apache Spark Python framework in combination with Spark SQL will be illustrated, as well as the use of the framework in combination with visualization tools.

Additionally, students will learn how to use AI tools, especially GitHub Copilot, as programming assistants to produce analyses through prompts in natural language.

Knowledge and understanding: Knowledge related to programming with high-level language to perform data analysis tasks using basic statistical measures.
Utilization of knowledge and understanding: Students will learn how to perform a data analysis task: data collection (on the chosen topic), data cleaning, data transformation, or analysis using statistical measures and machine learning algorithms, visualization of results with Tableau.
Autonomy of judgment: As communication experts, students will be able to evaluate the results of an analysis and understand the initial data.
Communicative skills: Students will learn the appropriate terminology to communicate with domain experts for analysis (with Python and Spark) and data visualization tools.
Learning ability: Students will be able to apply analysis algorithms by developing computational thinking and apply these algorithms in their work.

18521 - FINAL EXAMINATION

Second Semester 20ita
MODULE II - -- -
FORMATIVE AND GUIDANCE TRAININGSSecond Semester8ita
OTHER KNOWLEDGE USEFUL IN THE WORLD OF WORK: LAI & GIS LABSecond Semester8ITA
MODULE II - -- -
THE WEB AND SOCIAL MEDIA IN POLITICSSecond Semester8SPS/04ita

Learning objectives

1) Knowledge and understanding of the main concepts and theoretical frameworks;
2) Applying knowledge and understanding, using simulations and/or examples;
3) Learning skills to elaborate independent judgements;
4) Communication skills.

PUBLIC COMMUNICATIONSecond Semester8SPS/08ITA

Learning objectives

1. Knowledge and understanding: Understanding of the theoretical models of public, institutional, and social communication. Full knowledge of the regulations governing transparency, access to records, and public information within Public Administrations.
2. Applying knowledge and understanding: Ability to design and manage multichannel institutional and public service communication campaigns (social media, press, events). Skills in managing relations with media and stakeholders (Press Office, Public Relations Office) and in crisis communication for public entities.
3. Making judgements: Ability to assess the effectiveness and ethical–social impact of public communication strategies and messages. Skills in selecting the most appropriate channels and languages to ensure inclusivity and transparency in institutional information.
4. Communication skills: Mastery of the styles and tones of institutional communication, characterized by clarity, neutrality, and accessibility. Ability to mediate complex information (e.g., regulations, budgets) and make it understandable to citizens.
5. Learning skills: Development of the ability to monitor and analyze trends in digital governance and online public communication. Skills in adapting to new platforms and e-governance tools.

Learning objectives

1. Knowledge and understanding: In-depth knowledge of constitutional principles (Articles 21 and 15) and of the specific legislation on freedom of the press, the right to report, defamation, equal media access (par condicio), and State secrecy. Understanding of the system governing access to records (FOIA) and of personal data protection regulations (GDPR) in the public sector.
2. Applying knowledge and understanding: Ability to interpret and apply legislation to solve concrete cases (e.g., publication limits, exercising the right of rectification). Skills in drafting contracts or agreements related to the dissemination of informational content, ensuring compliance with copyright and licensing rules.
3. Making judgements: Ability to assess the lawfulness of an informational activity or a public communication campaign. Skills in judging and balancing conflicting fundamental rights, such as the right to information and the right to privacy.
4. Communication skills: Ability to argue legal positions effectively concerning issues of information and communication. Skills in interacting with authorities and regulatory bodies regarding disputes or access requests.
5. Learning skills: Development of a method for continuous updating on the evolution of case law and national and European legislation concerning media and digital law.

Learning objectives

The course aims to provide students with the technical-legal tools necessary for learning and deepening the issues related to the dissemination of information and the use of the media. In particular, the objectives to be pursued are 1) the Knowledge and the ability to understand the most relevant legal issues, starting from the study of the freedom of manifestation of thought and analysing the evolution of the same with regard to the most recent technological innovations; 2) Knowledge of the institutes will have to be translated into a capacity for applied understanding that will make it possible to achieve the objective of providing a systematic view of the complex and heterogeneous system of the media and of the associated responsibilities; 3) Autonomy of judgement, understood as the ability, through the study of the national and European regulatory framework of reference and the most recent case law applications, to use the means necessary to understand the delicate boundaries between 'lawful' and 'unlawful' in information and communication activities; 4) Communication skills, understood as the ability to transmit and communicate the concepts learned and understood; 5) Ability to learn the topics covered and to deepen one's understanding of the forms of communication that are widespread in the Digital Age, as well as to learn the meaning of personal data and the complex legal framework governing their processing, dissemination and disposal.
1) Knowledge and understanding (knowledge and understanding);
The Course aims at learning about digital information law, so as to provide the student with a framework on the relevant legal implications.
2) Applied knowledge and understanding (applying knowledge and understanding);
The Course offers the tools that allow to verify and apply, ni concrete cases, the disciplines necessary to make digital activity compliance with the reference legal framework (e.g., correct application of GDPR)
3) Autonomy of judgment (making judgements);
Once you have followed the Course and studied the subject matter, it is possible to achieve a strong ability to analyze judgment independently
4) Communication skills (communication skills);
The Course makes it possible to know the meaning of new words, in a context of cultural and lexical growth, which is indispensable for the expansion of communication skills.
5) Ability to learn (learning skills).

Learning objectives

The course aims to provide students with the technical-legal tools necessary for learning and in-depth analysis of private issues relating to contracts, contractual and non-contractual liability, with particular reference to the dissemination of information and the use of the means of communication.
The most relevant legal profiles will be examined, moving from the study of the law, of the subjects of law and of the entities towards the freedom of expression of thought and its evolution also with respect to the new means of communication, crossing the institutions of private law. This will allow us to achieve the objective of providing a systematic vision of the complex and heterogeneous system of rules with respect to the mass media and the related responsibilities, in the national and European regulatory framework and with reference to the most important jurisprudential applications.

Learning objectives

The primary objective is to enable students to communicate and analyze complex concepts in English in an academic and professional context, focusing on:
• Terminological Mastery: Acquire and accurately use specific vocabulary related to (1) AI and Ethics, (2) Gender Studies, and (3) Digital Media.
• ​​Academic Speaking and Writing: Develop the ability to formulate complex arguments, both in debates and critical essays, using a formal and cohesive register.
• Critical Comprehension: Improve the ability to read, summarize, and critically evaluate academic texts (articles, reports) and multimedia content in English.
Content-Specific Language Learning Objectives
The language learning objectives are structured according to the course topics, enabling students to:
1. Gender, Social Media, and Screen Culture
• Describe and Analyze: Use appropriate terminology to discuss platform design, user engagement, online identity construction, and algorithmic curation.
• Discuss Critically: Support debates on body objectification, influencer culture, and gender stereotypes in media.
2. Ethics, Harassment, and Moderation
• Explain and Evaluate: Master the vocabulary to address online harassment, cyberbullying, trolling, and hate speech.
• Compare and Contrast: Use linguistic frameworks to compare content moderation mechanisms and assess their impact on gender equity.
3. AI, Linguistic Bias, and Cognitive Bias
• Explain Technical Processes: Acquire the language to describe the functioning of Large Linguistic Models (LLM) and Natural Language Processing (NLP), including concepts such as textual data corpus and biased word associations.
• Analyze Psychological Concepts: Use vocabulary to define and discuss cognitive schemas, mental shortcuts, and confirmation bias.
• Formulate Solutions: Propose and discuss, in formal language, problems related to the gender gap in software development and suggest strategies for bias prevention in design.

Learning objectives

1. Knowledge and understanding: Full understanding of the dynamics and technologies of the Green Revolution (history, social/environmental impacts) and of the structure of the related archives (climatic, genetic, and crop data). Knowledge of archiving methodologies and of access to agricultural data from a sustainability-oriented perspective.
2. Applying knowledge and understanding: Ability to analyze historical and current data contained in agricultural archives to assess the environmental impact and productivity of specific farming practices. Skills in designing resource-management models (water, soil) based on archival information and oriented toward sustainability.
3. Making judgements: Ability to critically evaluate agricultural policies (past and present) in relation to archived data. Skills in assessing the reliability of environmental data sources and in proposing innovative solutions for the resilience of cropping systems.
4. Communication skills: Ability to communicate the results of archival analyses on agricultural sustainability to technical stakeholders and to the general public. Skills in producing reports and presentations that clearly use complex data (e.g., climate change impacts on agriculture).
5. Learning skills: Development of the ability to stay continuously updated on new agri-tech technologies and on methods for collecting and managing environmental big data. Skills in autonomous research for in-depth study of case studies on the ecological transition in agriculture.

Learning objectives

The main objective of the course is to provide knowledge of methods and tools for spatial observation and analysis by providing advanced knowledge related to Geographic Information Systems, Remote Sensing and spatial analysis of spatial data. The student will acquire specific skills related to the analysis and processing of spatial data as well as for understanding the existing system of planning tools.
At the end of the course, the student will know the basic elements of cartography and digital cartographic representation; he/she will be able to make thematic maps related to spatial elements, will be able to conduct spatial analysis of different phenomena and will be able to create a cartographic project. He/she will have acquired skills in the use of GIS software and the use of remote sensing images for spatial analysis. In order to develop problem solving capabilities, the student will be expected to produce an exam paper applying the acquired knowledge by conducting part of the work independently and part in a group to promote learning skills and to foster the ability ability to work autonomously.
The analysis methods used will be based on the acquisition of georeferenced data available from the main databases such as: national WMS geoportal; ISTAT database; Copernicus; Regional WEB GIS.

Learning objectives

1) Knowledge and understanding of the main concepts and theoretical frameworks;
2) Applying knowledge and understanding, using simulations and/or examples;
3) Learning skills to elaborate independent judgements;
4) Communication skills.

Learning objectives

1. Knowledge and understanding: Understanding of the theoretical models of public, institutional, and social communication. Full knowledge of the regulations governing transparency, access to records, and public information within Public Administrations.
2. Applying knowledge and understanding: Ability to design and manage multichannel institutional and public service communication campaigns (social media, press, events). Skills in managing relations with media and stakeholders (Press Office, Public Relations Office) and in crisis communication for public entities.
3. Making judgements: Ability to assess the effectiveness and ethical–social impact of public communication strategies and messages. Skills in selecting the most appropriate channels and languages to ensure inclusivity and transparency in institutional information.
4. Communication skills: Mastery of the styles and tones of institutional communication, characterized by clarity, neutrality, and accessibility. Ability to mediate complex information (e.g., regulations, budgets) and make it understandable to citizens.
5. Learning skills: Development of the ability to monitor and analyze trends in digital governance and online public communication. Skills in adapting to new platforms and e-governance tools.

CHOICE GROUPSYEAR/SEMESTERCFUSSDLANGUAGE
MODULE II -8 - -
121023 - PUBLIC INFORMATION LAWFirst Year / First Semester 8IUS/10ITA
118659 - First Year / Second Semester 4IUS/01ita
118661 - First Year / Second Semester 4IUS/01ita
MODULE II -8 - -
121021 - GENDER, SOCIAL MEDIA, DIGITAL COMUNICATION AND SCREEN CULTUREFirst Year / First Semester 8L-LIN/12ITA
121020 - GREEN REVOLUTION ARCHIVESFirst Year / Second Semester 8AGR/10ITA
121022 - DIGITAL TECHNOLOGIES FOR THE ENVIRONMENTFirst Year / Second Semester 8AGR/10ITA
MODULE II -8 - -
18523 - FORMATIVE AND GUIDANCE TRAININGSSecond Year / Second Semester 8ita
121031 - OTHER KNOWLEDGE USEFUL IN THE WORLD OF WORK: LAI & GIS LABSecond Year / Second Semester 8ITA
MODULE II -8 - -
18512 - THE WEB AND SOCIAL MEDIA IN POLITICSSecond Year / Second Semester 8SPS/04ita
121030 - PUBLIC COMMUNICATIONSecond Year / Second Semester 8SPS/08ITA